Unsurprisingly, Mozilla says Firefox wins: Mozilla made a point of comparing Firefox’s Enhanced Tracking Protection to offerings from Google’s Chrome and Apple’s Safari. Mozilla plans to grow that list over time. “In fact, with our Firefox Quantum launch in 2017 we included a setting that would allow people to turn on tracking protection, and only 3% of users did.”Įnhanced Tracking Protection will block third-party cookies from over 2,500 tracking domains to start. “To expect them to do this in order to be assured the privacy they demand places an undue burden on them,” a spokesperson told VentureBeat. Mozilla says it is enabling Enhanced Tracking Protection by default because most users don’t change their browser settings. The feature focuses on third-party trackers (the ad industry) while allowing first-party cookies (logins, where you last left off, and so on). Choose Custom, mark the Cookies checkbox, and select “Third-party trackers.” Or you can go to Preferences, Privacy & Security, and then Content Blocking. If you already have Firefox, Mozilla will be rolling out Enhanced Tracking Protection by default “in the coming months.” You can turn it on yourself sooner by clicking on the small “i” icon in the address bar and clicking on the gear on the right side under Content Blocking. You can also turn off blocking for a specific site. There you can see the companies listed as third-party cookies and trackers that Firefox has blocked. If you click on the shield icon and open the Content Blocking section and then Cookies, you’ll see a Blocking Tracking Cookies section. You will notice Enhanced Tracking Protection working if there is a shield icon in the address bar.
That means third-party tracking cookies are blocked without users having to change a thing.
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If you download a fresh copy of Firefox today, Enhanced Tracking Protection will be on by default as part of the Standard setting. Custom: For those who want complete control to pick and choose what trackers and cookies they want to block.This setting means Firefox blocks known trackers in all windows. Strict: For people who want a bit more protection and don’t mind if some sites break.Standard: The default, where Firefox blocks known trackers and third-party tracking cookies in general.Firefox 65, released in January, added Content Blocking controls, giving users three ways to finely control the blocking feature: Firefox 63 arrived in October with Enhanced Tracking Protection, blocking cookies and storage access from third-party trackers. In August 2018, Mozilla announced Firefox would block trackers by default. (Tracking Protection was not turned on by default because it can break websites and cut off revenue streams for content creators who depend on third-party advertising.) With the release of Firefox 57 in November 2017, Mozilla added an option to enable Tracking Protection outside of private browsing. The feature blocked website elements (ads, analytics trackers, and social share buttons) based on Disconnect‘s tracking protection rules. Mozilla added basic Tracking Protection to Firefox 42’s private browsing mode in November 2015.
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Mozilla has also improved its Facebook Container extension, released a Firefox desktop extension for its rebranded Lockwise password keeper, and updated Firefox Monitor with a dashboard for multiple email addresses.īut Enhanced Tracking Protection is the big one. The company has turned on Enhanced Tracking Protection, which blocks cookies from third-party trackers in Firefox, by default. Mozilla today announced a slew of privacy improvements.
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